Аннотация:This paper describes a new model for delivering hyper-local data for mobile subscribers. Our model uses Wi-Fi proximity as a service. In our concept, any exiting or even a specially created Wi-Fi hot spot could be used as presence sensor that can trigger access for some user-generated information snippets. In this approach we can discover hyper local data as data snippets that are valid (relevant) for mobile subscribers being at this moment nearby some Wi-Fi access point. And an especially developed mobile application (context-aware browser) can present that information to mobile subscribers. As the possible use-cases, we can mention for example news and deals delivery in malls, news feeds for office centers and campuses, Smart City projects, personal classifieds, etc.